© Consea 2022. All right reserved
© Consea 2022. All right reserved
First coined in the 1980s, revenge buying was used to describe all of the “pent up demand for foreign products that had been denied [to China’s] citizens when the nation was closed off to the outside world”*. Today it has gained a new utilization within the Chinese social media communities to describe how ordinary citizens are currently treating themselves once quarantine was lifted into shopping retail stores and online platforms to catch on what has been prohibited from government regulations aiming to coll down the covid19 crisis and, as result, grounding festive sales to a halt just as the key Lunar New Year vacation period was getting started.Chinese officials have long highlighted consumption as the most important driver for economic growth, as the country continues to try to shift away from an export- and infrastructure-driven economy. Consumer spending made up about 58% of the country’s GDP growth in 2019, and so they hope today will help to lift up the Chinese economy once again. As of today, China seems to have turned the corner and bigger cities are generally showing cautious optimism however, considering that in the whole country many people are unemployed or have no income since the outbreak. Yet the cost of living is getting higher. Middle-class is getting more conservative. And many are still not sure when this will end and when the economy will be back to normal.
Leggi tuttoThe pandemic brought up a global acceleration in technology adoption as well as the needs of flexible but consistent integration schemes (integration between long- and short-term strategies, integration of business channels and acumens, global and local approaches). The New Normal is about adjusting the future right now. It’s a temporary trend that pulls future outcomes on current needs. From now on, there will always be a new kind of “new normal,” with a different level of complexity, that both employees and companies will have to deal with. How should companies support people’s future helping them gain the skills for the next scenario? In order to embrace transformation and business evolution, people management should be about strategic skills-mapping and a careful workforce plan. The workforce assessment opens the opportunity to quantify long-term talent requirements by assessing successions needs and roles competencies. Particularly, development plans and talent management are part of the circular strategy ensuring company vitality. How are companies facing transformation? Replacing people or firing them is definitely not a long-term solution. Excellent companies are setting up dedicated Talent Development programs towards upskilling and reskilling projects. Running upskilling programs means to strive for people in the adoption of new skills for covering their current positions. Competitive companies that are focusing on re-building the organization frames are running reskilling programs for enabling people to pick up new skills for a completely different job. Reskilling and upskilling culture is successful if leadership promotes a learning culture and if HR processes, such as talent management and performance assessment, are aligned with the business company strategy. Competitive companies encourage employees to adopt a continuous-growth mindset. Companies that have yet to revise or build their Talent Management strategy are leaving employees on a self-directed approach, holding more traditional options or random skills development solutions. Nowadays, Talent or Employer value proposition is not only a matter of Why, “Why should an employee choose to work in your company instead of another one?”, but it is also a matter of “main features” in terms of What, “What should your company have for attracting employees?” Thinking about future situations in which people can maximize their performance could bring up the same advice from the most important Organizational Development Theories: Company Culture: it creates the conditions to thrive Talent Excellent Leaders: coaches and facilitators with strong ethic Values, with the abilities to motivate, enable, and integrate a group of people towards common goals. Sustainability: global attention to the impact of the company. Long-term Strategy: integrated with an agile approach. Transparency: creating the environment for more fluid feedback conversations between leadership and employees. Consistent Competencies Models: ensure meritocracy and trust. Listed above are HR strategies and decisions that, of course, cannot solely run on Excel spreadsheets. People are not file records: they act and react, choose, think, feel and communicate. Employees’ behavior is not 100% predictable and leaders should take into consideration people’s unique qualities and mannerisms. HR foundation skills are about creating a big picture of the environment, consistently communicating, translating old procedures into on-line and digital tools, analyzing data, and thinking prospectively. It is also important to point out one of the most strategic HR features: a strong cross-functional collaboration. The inspirational and visionary value that a new HR style could bring is collaborating with marketing in terms of reputation and communication: “One of the most important company customers are its own employees”. With HR being a business function, the operative value could be strictly collaborating with the finance department as well as interpreting reports and complex data towards the market needs. Leaders, in general, should take into consideration their actions and responses. Poor decisions in people management could result in varied employee reactions that could cost reputation, trust and money. A weak HR vision could beget huge risks and costs for organizations.
Leggi tuttoReturning to the office in September post-vacation may be a huge shock for many people. Relaxed after a summer rest, they cannot find themselves in their daily routine and are unable to work at full capacity; they have to catch up, meet new responsibilities and prepare for possible changes. Moreover, the weather changes and colder days keep coming! All of this causes enormous stress – employees are depressed, distracted, and deprived of energy and motivation. This year, an additional stress factor is also the ubiquitous coronavirus pandemicand related restrictions, which significantly affect the work environment and everyday life. In order to overcome September stress, it is worth introducing a few small changes to your everyday life that will positively affect the quality of your work and well-being. Here are a few of them: 1. Plan your time skillfully and set a priority list Organize yourself in different areas of life – get an organizer, calendar or application for saving tasks and events and try to update them on regular basis. Prioritize your tasks and consider postponing or even cancelling events. Scheduling duties will help you avoid unnecessary stress and improve your quality of life. 2. Focus on one task During your work, try to concentrate fully on one task and finish it before starting the next one. Many people consider multitasking to be a very desirable trait by which success can be achieved much easier and faster, however, this belief is wrong – many studies show that multitasking has more disadvantages than advantages. Multitaskers, while performing multiple tasks simultaneously, waste time on trivial things and the efficiency of their work decreases. Thus, they do not save their precious time – they distract faster and make mistakes more often. 3. Be assertive and do not take too much on yourself Set your limits and do not be afraid to say no. Do not take on too many tasks and activities – try to maintain a balance between work and private life. You can also ask your colleagues for help at any time. You need to give yourself time to get back to your daily routine! 4. Think about the positive aspects of your job Focus on the positive sides of your work – what values this job brings, what you learn, and which opportunities you have for personal self–development. You work in a great, well–coordinated team and you like what you do? Appreciate it and try to be positive! 5. Take care of your health Taking care of your health will positively affect your productivity. Eat nutritionally rich meals, do not skip breakfast and avoid junk food! The better we eat, the more efficient and energetic we are. Be sure to get adequate rest, as well – try to sleep at least 7 hours and mantain the same daily bedtime. Also, remember to exercise – choose a sport you like and include it in your schedule. Physical activity releases endorphins that help fight stress and eliminate anxiety. 6. Take time to relax You cannot forget about time for yourself! If your schedule is very tight, even a few minutes of meditation, a short walk, or a morning coffee within peace and quiet is enough to regenerate your body and mind and get away from your everyday life.
Leggi tuttoThe 25th Pambianco Fashion Summit titled “The Fashion Industry and the Management of Uncertainty,” was held on Wednesday, November 11th, 2020. The event highlighted the impact the pandemic has had on global markets and the actions taken by companies to address this crisis. Resulting from this year’s turbulent events, the luxury fashion sector was severely damaged by the global closure of shops, as well as by the lack of tourists – something still having an impact in European markets. The key component for facing adversity, common to all the interlocutors present at the summit, ultimately relies on “resilience.” Thanks to the willpower and team spirit, the featured companies present at the event expressed gratitude and satisfaction for the results obtained. A recovery was highlighted in the third quarter, especially in the Asian market driven by China, where domestic consumers returned to travel, giving advantage to the areas where tax-free poles have been created (Hainan) and ultimately enabling those to benefit from the new concessions introduced by the government. From the analysis conducted by PwC on Millennials and Generation Z, it has been discovered that in the new normal, consumers will have greater attention to the price of products and will seek a safe and accessible customer experience. Engagement will be shifted towards digital and companies will have to place more and more attention to issues relating to sustainability. If the number of consumers who moved their shopping channel online during Covid-19 has increased in all markets, and that number will no longer return to pre-pandemic levels, it is also true that the physical brick & mortar store will continue to represent an important space for the consumer; consumers want to “touch and feel” and will continue to seek that. Omnichannel is now essential, and it has to allow a true integration between physical and digital, giving rise to a “phy-gital” shopping experience. Another interesting find, provided by Silvio Campara, CEO of Golden Goose, underlined how the crisis has definitively changed the way of approaching the consumer, who can no longer be defined by the 4 P model (Place / Product / Price / Promotion) but from a new model based on 4 Cs (Consumer / Community / Conversations / Consideration) that all revolve around People. A key role in the world of fashion is certainly played by Italy, where 41% of European fashion production takes place. Furthermore, 60% of the high-end product is produced in Italy (data: National Chamber of Fashion). Italian textiles and clothing allocate about 66% of their production to exports (data: Confindustria Moda). Fashion is, therefore, the second most important industry at a national level and it is extremely important to protect the entire chain that goes from large brands to SMEs. In addition to the issues of sustainability and digitalization – in order to overcome the crisis, it will be crucial also to focus on competencies and on the training of people (both for technical roles and within the retail locations): this strategy will protect the fashion chain and create added value. Even if the numbers are still not trending positive, signs of cautious optimism came from the summit; once the health crisis is resolved, consumers will return to travel and choose European markets for their purchases because they are more advantageous to them. Ultimately, a new approach to the global consumer and an organic integration between online and offline will allow for greater engagement and the possibility of a complete customer experience. Interested in the summit? Find out more here!
Leggi tuttoConsea’s Resume Myths, Tips, and Tricks Advice from our recruitment team that will help your resume stand out. The first impression does not have to be the one that matters when selecting a Candidate but the resume is the business card through which Candidates make themselves known by the companies. Here are some tips for getting the most out of your resume. MYTH: A graphic / creative CV captures more attention The European format is not always the best choice when writing a resume, you can also use more creative templates but on the basis of your graphic skills. An essential and clear resume is better than one which is incomprehensible and difficult to read. SUGGESTION: If you do not have graphic skills, create a typical resume in MS Word that contains all the essential information and describes your work experience better than a thousand graphics. TIP: There are several websites that offer templates and ideas to create an original but at the same time effective resume. If you do not already know them we suggest you try Canva www.canva.com. MYTH: You have to insert the photo on your resume Certainly, being able to associate a face to a resume is a great help and makes the resume emerge but you need to remember that the photo must be professional and appropriate. SUGGESTION: It is better not to insert personal photographs or taken from group photos. Take time to take a picture which shows your professionalism and represents only you. TIP: Once you have taken the photo, use it both for your resume and LinkedIn profile. It will allow you to give uniformity to the way you present yourself and will make you easily recognizable. MYTH: Provide details about hobbies and personal characteristics. Adding your hobbies and personal characteristics to your resume can be a plus but only if they provide real added value. SUGGESTION: Each information that you decided to write in your resume is evaluated therefore it is better to insert only these elements that could have a value for the position you apply for. TIP: Think about which competence (transversal or specific) can recall the information provided and select only the relevant ones (e.g. competitive activity – determination and achievement of results; reading – curiosity / information and education; cooking – creativity). MYTH: Less is more! A resume does not necessarily have to be one page, especially if you have several years of experience, but at the same time it should not be discursive or include too much details as it risks losing effectiveness. SUGGESTION: An effective resume is between 2 and 3 pages. It reports professional experience in chronological order from the current position to the oldest. It contains relevant information and a brief description of each role, highlighting specific skills and knowledge (There are companies that associate different role content to the same job title. If a short description is therefore associated with the job title it will be easier to identify Candidate’s responsibilities.) It is useful to add some detailed information such as the number of people managed / business size / results achieved. Finally, it is worth specifying the knowledge of a foreign language through the competence levels of the Common European Framework of Reference for Languages (CEFR) and not through terms such as “good”, “fluent”. TIP: The resume is your business card – Imagine that those who receive it do not know you and they want to have an overview of your skills and then explore them in an interview, but if some key information is missing (knowledge of a particular sector, program / channel …) they could exclude you from the selection process. MYTH: Lying in resume makes it more appealing It is well known that lies have short legs so it is better to expose your work path honestly and be able to motivate any discontinuities in your work experience. SUGGESTION: A good recruiter does not judge the book by its cover but, wanting to build a relationship of mutual trust and reliability with the Candidate, will tend not to contact people who have talked about a different work path than the one actually lived or have boasted skills / responsibilities never acquired. MYTH: Give a “personal” touch to the CV / Do not insert personal details It is not necessary to enter detailed information about your personal life (e.g. names of children, spouse…) but do not forget to enter your contact information (phone number and e-mail address – verify if they are correct!) in order to be effectively contacted. It is often useful to put in your date of birth, which does not have to be seen as a discriminating factor but as a data that allows you to see the profile as a whole.
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